Seiko announce Novak Djokovic to become brands ambassador

19 February 2014 09:36

Joining Novak Djokovic on the Rado team is Britain's Andy Murray. The Brand is the official Timekeeper at the BNP Paribas Showdown in New York. Murray made history by winning the 2012 US Open Final match and this will be a rematch between the two players.

Corner clocks at the event will be in the shape of Rado HyperChrome. Rado CEO Matthias Brescham has been quoted saying its a great venue with amazing players and they are proud to be the official timekeeper.

The partnership between Seiko and Novak Djokovic will see Seiko supporting the Novak Djokovic Foundation and its activities financially. This will help Novak to promote the Foundation around the world.

The Seiko brand has produced a watch that will carry the Foundation's name and message These watches will be sold under the LORUS brand name. It will be available in many markets worldwide from June, 2014.

Source: DSG