Sanchez signing will generate fanfare, just the way Man United like it

22 January 2018 05:04
The Exploding Heads take you through all of the happenings from the Premier League weekend, conveniently packaged in 90 seconds (plus stoppages). Mark Ogden and Rob Dawson reveal when we can expect to see Alexis Sanchez in a Manchester United shirt for the first time. The way in which Manchester United announce signings has changed dramatically. Now, it's a show in itself, from Juan Mata landing by helicopter to specific hashtags trending on social media when Paul Pogba arrived. #Pogback had 635,000 interactions on Instagram. By comparison, Luis Suarez signing for Barcelona had 219,000, Gonzalo Higuain to Juventus got 145,000 and Gareth Bale to Real Madrid garnered 112,000. The key decisions were made in United's London Mayfair office, not Manchester, as creativesreadfullarticle

Source: ESPN